
“I enjoy working with businesses and entrepreneurs who have a passion for what they do.”
General Counsel & Legal Services
Fractional legal services, strategies, and implementation to real world situations.
Outdoor Recreation & Mobility Industries
Legal and commercial services, consulting, and work product for the OREC Industry.
Executive, Admin, & Ops Input
Assisting leadership with a wide range of business management consulting and services.
Advocacy & Government Affairs
Using data, experience, and connections to leverage and effect change for a better future.
Conatus – a natural tendency, impulse, or striving inclination of a thing to exist and enhance itself. I believe that the businesses and industries I work with, and their owners and staff, have such natural tendencies to not only exist and grow, but the opportunity to sustain and flourish. Conatus Counsel is here to assist those objectives by providing strategic comprehensive general counsel, business legal and law, and related commercial services. Conatus Counsel strives to go above and beyond traditional law firm structure and “legal services” by taking into account each Client’s desired goals and needed resource allocation, through “fractional general counsel” services, consulting, and implementation.
Focusing on the Outdoor Industry (“OREC”), including outdoor recreation and mobility products, services, and infrastructure, and other social impact and passion based endeavors. Forrest’s compilation of applicable personal, academic, and professional experiences and connections to and in the outdoor recreation industry, and with its many activities, products, services, causes and challenges, gives him intimate expertise with all matters of legal and business for such clientele. Forrest not only serves the OREC Industry, but works to improve it for all.
Conatus Counsel is not just a law firm, but provides real world business and commercial consulting and strategies as well as industry specific advocacy and government affairs services, above and beyond legal. Conatus Counsel’s principal, Forrest Merithew, aims to provide competent, fair, and honest services for clients through long-term relationships that foster growth, success, and protection for all involved. Forrest’s diversity of practical experiences and interests provides Conatus Counsel with highly developed legal abilities and creative problem solving for the modern business world. Conatus Counsel works with people, brands, and businesses throughout the world.
